Welcome to the COOKIES POLICY of the website of INNOVAE GROUP S.L., with Tax Identification Number B95745592, where we will explain in clear and simple language all the necessary information so that you can have control over them based on your personal decisions.
What are cookies and what do we use them for?
A cookie is a small information file that is stored on your computer, smartphone or tablet every time you visit our website.
In principle, a cookie is harmless: it does not contain viruses, Trojans, worms, etc. that could damage your terminal. However, it does have an impact on your right to the protection of your personal data, as it collects certain information about you (browsing habits, identity, preferences, etc.).
That is why, based on applicable regulations (LSSI and current legislation on personal data protection), the activation of certain types of cookies will require your prior authorisation.
Before doing so, we will give you some additional information that will help you to make an informed decision:
- Cookies can be of various types depending on their purpose:
- Technical cookies are necessary for our website to function, they do not require your permission and are the only ones we have enabled by default.
- The other cookies are used to improve our website, to personalise it based on your preferences, or to be able to show you advertising tailored to your searches, tastes and personal interests. You can accept all these cookies by clicking on the ACCEPT button, reject them by clicking on the REJECT button or configure them by clicking on the COOKIE CONFIGURATION
- Some cookies are ours (we will call them our own cookies) and others belong to external companies that provide services for our website (we will call them third-party cookies: an example could be cookies from external providers such as Google). In this regard, it is important for you to know that some of these external suppliers may be located outside Spain.
Globally, not all countries have the same level of data protection, with some countries being more secure than others (for example, the European Union is a secure environment for your data). Our policy is to use trusted providers who, whether or not they are located in the European Union, have adopted appropriate safeguards for the protection of your personal information. However, in the section titled WHAT TYPES OF COOKIES ARE CURRENTLY USED ON OUR WEBSITE, you can check the different privacy and data protection policies of each of the aforementioned external suppliers, in order to make an informed decision about whether or not to activate the third-party cookies used by our website.
3. Finally, we would like to point out that, depending on the length of time they remain active, cookies can be of two types:
- Session cookies: these expire automatically when you end your session on your computer, smartphone or tablet. They are usually used to retain the necessary information while a service is provided to you on a single occasion.
- Persistent cookies: these remain stored on your computer, smartphone or tablet for a certain period of time, which can vary from a few minutes to several years.
What kind of cookies can we use on our website?
- Technical Cookies:
Technical cookies are strictly necessary for our website to work and for you to be able to navigate it. These types of cookies allow us to identify you, give you access to restricted parts of the page if necessary, or remember previously selected options or services, such as privacy preferences. For this reason, they are activated by default, and your authorisation is not required.
On your browser settings, you can block or manage these types of cookies, although such blocking will affect the correct functioning of some website features.
- Analytics Cookies:
Analytics cookies allow us to study user browsing on our website in general (for example, which sections of the website are most visited, which services are most used and whether they work correctly, etc.).
Based on statistical information about browsing on our website, we can improve both the operation of the website itself and the different services it offers. Therefore, these cookies do not have an advertising purpose, but only serve to make our website work better, adapting to our users in general. By activating them you will contribute to this continuous improvement.
You can enable or disable these cookies by ticking the appropriate box, being disabled by default.
- Functionality and Personalisation Cookies:
Functionality cookies allow us to remember your preferences, and customise certain features each time you visit our website (for example, the language settings, favourite sections, your browser type, etc.).
These types of cookies do not have an advertising purpose. By activating them you will improve the website functionality (for example, by adapting to your type of browser) and the personalisation of the website based on your preferences (for example, by presenting the information in the language you have chosen on previous occasions), which will contribute to the ease, usability and comfort of our website during your browsing..
You can enable or disable these cookies by ticking the appropriate box, being disabled by default.
- Advertising Cookies:
Advertising cookies allow us to manage the advertising spaces included on our website based on criteria such as the content shown or the frequency at which the advertisements are shown.
For example, if you have been shown the same advertisement several times on our website, and you have not shown a personal interest by clicking on it, it will not appear again. In short, by activating this type of cookie, the advertising displayed on our website will be more useful and diverse, and less repetitive.
You can enable or disable these cookies by ticking the appropriate box, being disabled by default.
- Behavioural Advertising Cookies:
Behavioural advertising cookies allow us to gather information of your browsing habits and your behaviour on the website, to show you advertising content that is better suited to your personal tastes and interests.
For example: if your last searches on the web were about thriller books, we would show you adverts about thriller books.
By activating these cookies, the advertising shown in our website will be targeted to your searches, tastes and interests, and will therefore be tailored exclusively to you.
You can enable or disable these cookies by ticking the appropriate box, being disabled by default.
What type of cookies are currently used on our website?
Below, you can find information about all the types of cookies currently used on our website and the purpose of each one of them:
| Type of cookie | Name | Purpose | Responsible entity and link to its privacy and data protection policy | Time limit |
| Statistics | _cltk | storing and tracking interaction | Microsoft Clarity | At least one session |
| Statistics | _clsk | Store and combine a user’s page views into a single session log | Microsoft Clarity | 1 day |
| Marketing | _clck | Store a unique user ID | Microsoft Clarity | 1 year |
| Marketing | ANONCHK | Indicates whether MUID is transferred to ANID, a cookie used for advertising purposes. Clarity does not use ANID, so it is always set to 0. | Microsoft Clarity | Session |
| Marketing | MUID | Store and track visits across multiple websites | Microsoft Clarity | 1 year |
| Marketing | hubspotutk | Storing and tracking the identity of a visitor | Hubspot | 13 months |
| Marketing | __hstc | Save visiting hours | Hubspot | 13 months |
| Statistics | __hssrc | Stores a unique session ID | Hubspot | Session |
| Functional | __hssc | Store anonymous statistics | Hubspot | 30 minutes |
| Functional | __hs_cookie_cat_pref | Save cookie consent preferences | Hubspot | 6 months |
| Functional | *_key | Keep users logged in | Hubspot | 2 weeks |
| Functional | hs_ab_test | Store experiment and session IDs for A/B tests | Hubspot | Session |
| Functional | __hs_do_not_track | Store ‘do not track’ signals | Hubspot | 6 months |
| Preferences | messagesUtk | Save browser details | Hubspot | 13 months |
| Preferences | __hsmem | Keep users logged in | Hubspot | 1 week |
| Functional | hs-messages-is-open | Save if a message has been displayed | Hubspot | 30 minutes |
| Statistics | _ga_* | Counting and tracking page views | Google Analytics | 1 year |
| Statistics | _ga | Counting and tracking page views | Google Analytics | 2 years |
| Functional | viewed_cookie_policy | Save if a message has been displayed | GDPR Cookie Consent | persistent |
| Marketing | _gcl_au | Store and track conversions | Google Adsense | persistent |
| Marketing | google_adsense_settings | Enable ad serving or retargeting | Google Adsense | persistent |
| Marketing | _gcl_aw | Enable ad serving or retargeting | Google Ads | 90 days |
| Marketing | ads/ga-audiences | Storing information for remarketing purposes | Google Ads | Immediately |
| Functional | wp-wpml_current_language | Save language settings | WPML | 1 day |
| Marketing | Google Maps API | Request user’s IP address | Google Maps | Immediately |
What can You do with cookies?
When you access our website for the first time, you will be shown a window where we inform you that cookies can be of various types:
- Technical cookies are necessary for our website to function, they do not require your permission and are the only ones we have enabled by default.
- The other cookies are used to improve our website, to personalise it based on your preferences, or to be able to show you advertising tailored to your searches, tastes and personal interests. You can accept all these cookies by clicking on the ACCEPT button, reject them by clicking on the REJECT button or configure them by clicking on the COOKIE CONFIGURATION
We would also like to inform you that, once you have activated any type of cookies, you can deactivate them whenever you wish by simply unchecking the corresponding box in the COOKIE CONFIGURATION section of our website. It will always be as easy for you to activate our own cookies as to deactivate them.
We would also like to remind you that, through your browser settings, you can block or alert you to the presence of cookies, although this blocking may affect the correct functioning of the different features of our website in the case of the necessary technical cookies.
Finally, if you activate third-party cookies (external companies that provide services for our website) and subsequently wish to deactivate them, you can do so in two ways: by using your browser’s cookie deactivation tools or through the systems set up by these external providers.
To make it easier for you, here are a series of links to the guidelines for disabling cookies in commonly used browsers:
Likewise, we list the links to the systems enabled by each of the aforementioned external suppliers for the deactivation of their cookies:

